The Art of Evangelism

Guy Kawasaki describes The Art of Evangelism by listing the ten fundamental principles of evangelism.

1. Create a cause
2. Love the cause
3. Look for agnostics, ignore atheists
4. Localize the pain
5. Let people test drive the cause
6. Learn to give a demo
7. Provide a safe first step
8. Ignore pedigrees
9. Never tell a lie
10. Remember your friends

It’s business oriented list but lists at least five things I would consider the building ground of any evangelism. It might apply to religion as well but haven’t thought about that.

Discordianism – being a cause you can love as much – would add at least one other fundamental principle: “An Evangelist is Prohibited from Believing What he reads”

Guy Kawasaki describes The Art of Evangelism by listing the ten fundamental principles of evangelism. Create a cause Love the cause Look for agnostics, ignore atheists Localize the pain Let people test drive the cause Learn to give a demo Provide a safe first step Ignore pedigrees Never tell a lie Remember your friends It's business oriented list but lists at least five things I would consider the building ground of any evangelism. It might apply to religion as well but haven't thought about that. Discordianism - being a cause you can love as much - would add at least one other fundamental principle: "An Evangelist is Prohibited from Believing What he reads"